Sweden's most delightful equestrian store

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Privacy policy

PERSONAL DATA – GDPR

When you place your order with us, you provide your personal data. In connection with your registration and order, you agree that we store and use your data in our business to fulfill the agreement with you. The basis for saving your data is through consent. We never sell personal data to third parties. However, we may share your information with companies that are experts in their field and help us operate the website and our business as well as serve you. The following data such as name and contact details (address, personal number, phone number, email) are saved so that you as a customer can: 

  • Receive offers and participate in promotions via email newsletters. 
  • Receive invitations to our customer events.
  • Be able to retrieve receipt copies for, e.g., complaints & insurance matters.
  • Access your own purchase history within the company. 

Of course, you as a customer can always opt out of our register, and you will then no longer receive mailings from us. You also have the right under the new data protection law (General Data Protection Regulation) to have the information we have registered about you deleted, collected, and adjusted. Our company is obliged to correct information that is incorrect, incomplete, or misleading, so please notify us of any changes.

HOW WE HANDLE & UPHOLD YOUR RIGHTS:

You have the right to be informed.

We always strive to clearly show how we use and handle all your data as a customer with us. 

Right to be informed.

You always have the right to request a copy of the information we have about you. However, note that there are certain exceptions to this right in accordance with other laws.

Right to correct.

You naturally always have the right to correct information about you that is irrelevant or simply incomplete. Contact us at webb@www.swedishequestrian.com.

Right to be “erased”.

Under certain circumstances, you can of course request that the data we hold about you be erased from our records. (In accordance with legal rights, certain information cannot be erased, and you will of course be informed of this in such cases.)

Right to withdraw consent.

If you have given Swedish Equestrian AB your consent to process your personal data, you can withdraw this at any time. For example, you can unsubscribe from our newsletter at any time by clicking the unsubscribe link at the end of each email newsletter.


If you want to know more about GDPR and how we handle your data, you can talk to Sarah Franzén, who is responsible for data protection issues.

Email her at sarah@www.swedishequestrian.com.